http://www.digitlondon.com
They have done work for some fairly high profile clients such as MSN for branding, and installations such as the National Gallery. I sat through a presentation where they outlined their process, the most interesting portion I found was research and development. Due to the constantly changing state of technology and technical standards, as well as the demands of their clients they are always looking in to new options for their work. It prevents them from being static and getting left behind as the tech moves forward.
The most interesting part of the visit was that they had 2 of their previous installations set up. One would take a series of photos ad display them in rapid succession, making for some funn situations where people make different poses in front of it and it coms out looking very strange. This type of interaction is light and humorous and encourages people to stand in front of the installation and pay attention. It was also neatly tied in to the product because the phone it was 'advertising' had a similar feature. By making the user have fun with the installation it can suggest that they can have similar fun with the phone.
The second installation was for motorola and I found it to be very interesting. Using a bluetooth device inside a fake spray paint can you could hold it in front of the LCD screen and paint with the can like you were writing your own graffiti. After a while the screen would be cleared by an animated representation of a person, and the next person could come along and paint their own image. They also keyed in some unique sound to go along with how you painted with the can, which linked in to the placement of the installation (at a music festival).
This was in preparation for our interactive brief, which is for Nike Magic, and now that I have the brief and know what is expected playing with these installations got me thinking about what I could do. I like the idea of painting on to a screen, or even a projection as that seems magical. The resources available to us will no doubt be fairly limited, but I do know that we will be using cameras so perhaps I could create something motion based where your movement is used to paint on to the screen.